The latest version of the Meitu App has a rearranged homepage with in-style color and design and integrated toolbar and community entrances. A new feature, “Templates”, has also been applied to further enrich the content available in the app. By making both visual and functional updates, the Meitu App is continuing its mission to satisfy our users' needs for different scenarios and to bring new experiences to our users with easy-to-use features.

Brand-new homepage of the Meitu App

Compared to the previous version, the new version has simplified categories. The new version highlights photo retouching (Photo) and portrait beautification (Beautify), and lists the Camera, Video Editing, Video Retouch, and Collage features on the homepage to enhance the Meitu App's tool attributes and allow users to easily apply rich elements and effects.

At the same time, the Meitu App now has an optimized page tone and layout, allowing the overall tone and design of the background, features, community and other modules to be more consistent and trendy, appealing to the aesthetic taste of our younger users. The new layout integrates the toolbars and the community entrance based on user preferences, providing users with a more smooth experience.

It is worth mentioning that in this version the Meitu App highlights the entrance to the Meitu Templates feature. The Meitu Templates feature is an upgrade to the Derivatives feature and focuses on rich elements and easy operation. Users can apply the video and photo templates created by other users with just one tap to create professional-quality photos and videos.

With Meitu Templates, users can easily find suitable beautification solutions for different scenarios. For example, many users shared their festival-oriented photos with templates under the topic #Takeprofessionalphotosathome during the New Year. During holidays, many users prefer applying cute and relaxing templates when editing their travel photos, creating a trend of scenario-based image beautification in the community.

Meitu Templates

Users can share their templates on the Meitu App's community and are able to earn revenue by selling their Templates, while at the same time sharing their creativity with other users. In the Meitu App, users can become more beautiful from the virtual world to the real world and earn revenue with their creativity.

Meitu Templates 

Since its launch in 2008, the Meitu App has lead the image beautification field with its easy operation and rich effects, and has captured more than 1 billion users. With this version, the Meitu App adheres to user needs by continuing to offer rich effects for image beautification that are easy to use, meeting the needs of all of our users. In the future, the Meitu App will offer continue adding effects based on feedback from the community.