On June 28th, Meitu and the Changping District Government jointly launched the personalized cosmetics technology innovation platform Moyan. This platform will make full use of the strengths of both parties, create a personalized cosmetics innovation and development ecology, and strategically promote the digitalization and upgrading of the beauty and health industry.

On June 23rd, Meitu's digital collection brand "Meitu Gem" went on sale for the first time. The 198 "Pixel Memory" themed digital creations pay tribute to the 50th anniversary of the birth of pixel culture, and also present Meitu's art and future aesthetic sentiment to a wide range of users. Using various methods of interactive engagement, users can take photos and participate in co-creation, demonstrating the unique experience value of this theme.

​Recently, MeituEve teamed up with Chinese Academy of Sciences to jointly release two major scientific research achievements with regards to "Genome-wide association study of the nasolabial fold identified novel variants related to genes that also affect facial morphology" and "Quantifying facial skin aging signs by deep learning-based algorithm". These were selected for publication in the Society for Investigative Dermatology (SID) and the International Society for Biophysics and Imaging of the Skin (ISBS), respectively. Based on its technological partnership with the Chinese Academy of Sciences, MeituEve has taken skin imaging technology that had previously been applied in the commercial field and has upgraded it for use in highly specialized fields such as genetic research and segmentation algorithms, and has received a high degree of recognition from the scientific community for its accurate AI facial aging quantification technology. MeituEve's skin analysis technology is not just a marketing tool for driving sales conversions, but is also a powerful assistant for verifying dermatological research.

On June 1st, the graduation exhibition titled "Vital Force | Constantly innovating & Common prosperity" of the School of Design & Innovation from the China Academy of Art officially kicked off at the Zhejiang Exhibition Hall. Meitu, as a cooperative unit, discussed the innovation and development of art, technology, science fiction, literature, and music with teachers and students at the exhibition. Wu Xinhong, founder and CEO of Meitu, joined as a special guest and talked about the Metaverse on the Illusion · Rebirth livestream with other guests.

Recently, the Meitu App released its IP Star Universe module, which features AR effects, stickers, frames, and even more editing elements. The new features were jointly launched with top IPs, including Sanrio, Disney, Teletubbies, and Ultraman, hoping to increase the fun of editing for Meitu App users.

In recent years, contactless virtual product trials have become a must-have for brick-and-mortar cosmetic stores. MeituGenius, the AR makeup trial flagship product from MeituEve, has partnered once again with Bausch + Lomb and created a WeChat Mini Program to provide online product trial services for users to further upgrade Bausch + Lomb's current services. MeituEve's easy-to-deploy and easy-to-manage SaaS service is trying to solve the pre-purchase try-on requirements of consumers, while also simplifying the online sales process and improving sales productivity.

On the evening of April 1st, Meitu (01357.HK) issued an announcement announcing that Wu Xinhong, the Founder, CEO and Executive Director of Meitu, purchased 1 million shares of the Company on the open market of The Stock Exchange of Hong Kong Limited on April 1st, 2022 at an average of approximately HK$0.9661 per share.

On March 30th, 2022, Meitu (01357.HK) officially disclosed its 2021 annual results. During the reported period, Meitu’s revenue increased by 39.5% year-over-year to RMB1.666 billion and its gross profit increased by 41.7% year-over-year to RMB 1.1251 billion. The adjusted net profit attributable to the owners of the company grew by 39.7% year-over-year to RMB 85.1 million during the period, achieving the second consecutive full-year of profitability in terms of adjusted net profit.